The Thought

Before there was a product, there was a question.

Why do certain ordinary things become extraordinary to us?

A photograph can be paper. An album can be plastic and ink. A ticket can be almost worthless once the event has passed. Yet the meaning attached to those things can become impossible to replace.

Stated Reverie began in that space between the object and what it carries. I wanted to create something that did more than store a possession. I wanted to give the memory attached to it somewhere to remain.

That thought became the beginning of the House.